Services

Gaining insight into your audience

In a world where people are over researched we use fresh and innovative approaches to provide meaningful insight into your target audience.

Whatever the scale of project, for us the starting point is to understand your objectives and then, working in partnership, apply the best methodology to produce the quality outputs your need.

Using a range of methodologies

We are experienced at delivering a variety of different methodologies:

Secondary Data Analysis – experienced at using secondary sources for data modelling and desk research projects. We have access to a variety of sources, including MRS/WARC Research Abstracts and ONS data sets.

Telephone Surveys – our call centre has delivered projects involving over 2400 interviews with training managers across the UK, delivered in five weeks.

Focus Groups – experienced at delivering fast turnaround projects, with the hardest to reach groups.

Email/Internet Surveys – our surveys always appear clear and concise in appearance to respondents, regardless of their complexity. We have access to panels of respondents representative of the UK population.

Postal Surveys – full service from questionnaire design through to analysis and reporting. Our approach to following up mailings maximises participation.

Face to Face – our experienced fieldwork team has delivered over 3000 doorstep interviews in less than a month. Where necessary we use multi-lingual fieldworkers to improve response rates.